FusionLifeBrands.com: E-commerce Site Design and UX

FusionLifeBrands.com: E-commerce Site Design and UX

Fusion Life Brands is the umbrella brand for many of the best-selling kitchen appliances seen on TV — Power Pressure Cooker XL, Copper Chef cookware, Jack LaLanne Juicer and more. In January 2016 I revamped and redesigned the entire site from a simple brand identifier to an e-commerce destination ready to sell hundreds of products a day (safe estimate from media spend and expected web conversion rate).

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